Marketing & Promotion

SPONSORSHIP OPPORTUNITIES.  Do you want to get your business involved?  Then contact the BID Manager on 01529 413652.

The Sleaford BID through its work in the town has varied sponsorship opportunities for BID levy payers.  Whether it’s sponsoring an event or publication, there’s plenty to get involved in.  If you want to be part of it, just give us a call!

                                          This year sees the publication of the BID Business Directory a free entry for every BID business along with community information and two town maps.  The high quality publication will be available in Sleaford and the surrounding villages and will raise the profile of Sleaford businesses throughout the district.

 Commercial signage is coming online this Spring, working with North Kesteven District Council we are replacing and updating signs out on one of the towns industrial estates. 

Town Information boards with updated maps and local information are also being installed this year. 

We are continuing with the challenge - to promote Sleaford and its businesses over a wide area to give us a competitive edge in the battle for customers, in order to increase footfall, build customer loyalty and increase customer spend. We are also working on our aim to promote the town to prospective new businesses and investors, helping us to build a greater diversity of shops and businesses and provide even better customer facilities.