Marketing & Promotion

SPONSORSHIP OPPORTUNITIES.  Do you want to get your business involved?  Then contact the BID Manager on 01529 308411 or email emma.batty@lincs-chamber.co.uk 

The Sleaford BID through its work in the town has varied sponsorship opportunities for BID levy payers.  Whether it’s sponsoring an event or publication, there’s plenty to get involved in.  If you want to be part of it, just give us a call!

THE BID IN ACTION.  Subsidising hanging baskets, sponsoring awards, supporting local events and  being a partner in the very successful Light Night are just some of the things the BID has been doing this year.

                                          We are delighted with the progress and the excellent feedback we have received on all our projects.  The bus campaign is still raising the profile of the town and giving people a talking point as they see the distinctive green and white slogans around Sleaford and the surrounding areas.  The bright vinyls in the empty shop windows really make the high street more attractive and add value to the empty units. 

Christmas is big in Sleaford this year with the publication of a full colour leaflet which is being produced to let everyone know about all the events in the town over the Christmas period.  The town Christmas Market on Sunday 29^th November will once again have a variety of stalls and markets with Street Entertainment and Into Town buses sponsored by the BID and the Hub Christmas Craft Market on 12^th & 13^th December is going to be bigger and better than ever with many high quality craft stalls and a traditional Carousel, provided by the BID for festive family fun.

We are continuing with the challenge - to promote Sleaford and its businesses over a wide area to give us a competitive edge in the battle for customers, in order to increase footfall, build customer loyalty and increase customer spend. We are also working on our aim to promote the town to prospective new businesses and investors, helping us to build a greater diversity of shops and businesses and provide even better customer facilities.